Businessman looks for better ways to expand their business and make it more and more profitable. But let’s take a minute to compare and learn from the most profitable and biggest company of the world and find what they do differently. Immediately the names of few and frequently quoted companies like Microsoft, Cisco, IBM and now Google and Facebook which dominated the world for decades and still playing important role in changing the lives of common people all over the world will surface.

Why majority of these innovative companies are based in US only? In order to reach the newer heights of success these start up and new companies need to constantly do “gap analysis” and develop their own success plan to increase their revenue.

What changes other companies need to bring in their businesses to remain profitable and at the same time expand and diverse their businesses operations?

The most successful companies are expert in asking right on how to add value to their customers by asking constantly questioning their own approach to improve their business products and services.

A short-sighted and self-centered and risk-less thinking give rise to similar efforts. But if the same art of asking question is changed to ask even wiser questions like how to add more value to the customer’s life or how to double the number of customer then quality of their actions will improve tremendously. The message is simple – learn to ask right questions on predicting and then successfully fulfilling the generated demands that will increase the revenue and that could even triple their benefits.

Once you improve the question that goes behind the business philosophy it also changes the thinking to serve the customers. 

Instead of being self-centered and focusing on what company wants and what are the capabilities of the company their approach should change to what customers’ needs are and learn to develop the understanding of where the market is heading in the future.

Success in the business comes from preparedness to smoothly meet future demands of customers which is nothing but closely understanding and providing required products and services for changing behavior of the customers. 

The more you are able to create opportunities for customer to serve them the better the chances the company has to stay longer in the business.